Business Design Business Model   6 Components of the Business Model According to Henry Chesbrough and Richard S. Rosenbloom   New Business Models 10 Driving Forces       ❶  Value Proposition – a description of the customer problem, the → solution that addresses the problem, and the → value of this solution from the customer's perspective. ❷  Market Segment – the group to target, recognizing that different market segments have different needs. Sometimes the potential of an → innovation is unlocked only when a different market segment is targeted.  >>> ❸  Value Chain Structure – the firm's position and activities in the → Value Chain  and how the firm will capture part of the value that it creates in the chain. ❹  Revenue Generation and Margins – → how revenue is generated (sales, leasing, subscription, support, etc.), the cost structure, and target profit margins.  >>> ❺  Position in the Value Network – identification of → competitors, complementors, and any network effects that can be utilized to deliver more value to the customer. ❻  Competitive Strategy  – how the company will attempt to develop a → Sustainable Competitive Advantage and use it to improve the enterprise's competitive position in the market.   Tweet  → Business Model     Become a greater Business Guru   → Master of Business Synergies