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Customer Value Proposition

 

 

 

Vadim Kotelnikov (VadiK), innopreneur coaching by example

Customer value proposition should synergize benefits, emotional appeal and affordable price.

Vadim Kotelnikov, founder of 1000ventures - personal logo VadiK

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Today, customers continue to raise the level of their requirements, but their range extends beyond best price and best product. They want exactly the right selection of products or services that will help them get exactly the total solution they have in mind. Now, more than ever, customers hunger for superior results from the products or services they use. And customer intimacy gives it to them.

 

 

 

 

MTBI: Selling to Intuiters, Sensors, Thinkers, and Feelers

Intuiters are tend to look at the big picture and avoid the details. They are very interested in the possibility of what's coming next. This is why this type of person would be receptive to a differentiation strategy based on your product being the next generation in its category... More

 

 

IDEO Tom Kelley creativity innovation quotes

Identify every barrier that keeps people away from your offerings. Then systematically tackle each one.

Tom Kelley

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Sales Master

 

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How to use this information

① "Adapt what is useful, reject what is useless, and add what is specifically your own." ~ Bruce Lee

② Sleep on this information – your powerful superconscious mind will tell you how to use it when you wake up